Australia’s telecommunication company, Telstra is considered one of the best and biggest telcos in the country. Its customers are made up of individuals and entities who license one or more Products from the company or its affiliates. It also includes those who purchase services from the company or an authorized reseller of services.
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Is Telstra in Africa?
Telstra has one of its branches in only one African country, South Africa. It is also available in Europe and the Middle East.
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Who is Telstra target audience?
Who does Telstra sell to? What is the target market for Telstra? Telstra targets the market comprising if the younger generation through their 23G mobile technology. They also make sure that their wireless technology is aimed at people of all ages who use mobile phones. The company targets people in both rural and urban areas demographically.
Telstra customer segments
What is Telstra’s customer segments? Telstra has over 100 phone plans segmented between BYO phone plans, casual, overseas, and mobile.
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